Amazon Black Friday Sales Data That Will Change How You Plan Your 2025 Strategy
Amazon’s Black Friday 2024 performance just rewrote the playbook for what sellers need to know about 2025. Amazon’s Black Friday 2024 sales reached $900 million, and the data reveals patterns that most sellers are completely missing. If you’re planning your 2025 Black Friday strategy based on what worked three years ago, you’re already behind. The market […]
Why Amazon Thinks Headphones and Deodorant Go Together
Someone at Amazon’s Seattle headquarters probably has the strangest job in tech: explaining why their recommendation algorithm thinks explosive chemicals and ball bearings make a great combo purchase. Back in 2017, British journalists at Channel 4 News were poking around Amazon when they stumbled onto something disturbing. The site’s “Frequently Bought Together” feature was helpfully suggesting bomb-making […]
How Top Amazon Sellers Dominate Black Friday (Behind-the-Scenes Strategy Guide)
You know that feeling when Black Friday rolls around and you watch other Amazon sellers absolutely crush it while you’re scrambling to figure out why your “great deals” barely moved the needle? We see it happen every year with sellers who come to us after disappointing holiday performance. Here’s the thing most people don’t realize: […]
Amazon Prime Day 2025: Everything You Need to Know About This Year’s Record-Breaking Sale
Amazon Prime Day 2025 just wrapped up last week (July 8-11), and wow – what a ride it was! If you’re still wondering whether you missed out or trying to figure out what all the fuss was about, we’ve got you covered. Let us break down everything that happened during Amazon’s biggest Prime Day event ever. […]
Does Amazon FBA Really Work? A Breakdown for 2025
If you’re wondering, does Amazon FBA really work?, you’re not alone. The model sounds ideal — Amazon stores your products, ships them, and even handles customer service. But does it actually work the way it’s advertised? And more importantly, does it still work in 2025, now that competition is fiercer and fees are rising? Let’s […]
San Diego Brands: Stop Letting Generic Amazon Agencies Burn Your Ad Budget
If you’ve hired an Amazon ad agency before, you already know how this usually goes. You sit through a polished sales pitch.They promise better ACOS, better ROAS, better growth.You sign the contract.And within a few months, you’re staring at reports filled with “impressions,” “click volume,” and not much else — except a shrinking profit margin. […]